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Museum gallery captured as a 360° virtual tour

Bring new audiences into your museum with a virtual tour

Your collections deserve better than a quiet gallery. A virtual tour opens your museum to people who have stopped coming or have not come yet: young people who discover everything online, school groups too far away, visitors who cannot make the trip. They walk through your galleries on a phone, linger over a work and leave wanting to see it for real.

Closed to the public is all it takes
1 day
business hours from capture to going live
48 h
Reply from your agency
Within 24 h

What does a virtual tour of a museum look like?

Screenshot of the virtual tour: Exposition BD de science-fiction
Exposition BD de science-fiction

A virtual tour is not content, it is a marketing product. Treated as an asset, it shortens the distance between ‘I discover’ and ‘I get in touch’.

Read the case study
10 projets easyVirtual.tours Lessons learned, 3 months on
  • 10 venues measured over three months
  • 65,000 views on the best project
  • Source: review of 10 easyVirtual.tours projects. Full figures in the case study.
  1. Visitors move freely through your galleries

    They come in through the entrance hall, choose a wing and walk through the rooms at their own pace, just as they would on site.

  2. Your interpretation goes further than wall labels

    A wall label sums up a work in four lines. In the tour, each point of interest opens up what the wall cannot say.

  3. Your galleries open up to those who cannot come

    People with reduced mobility, distant classes, patients in hospital: they explore the same galleries, with no opening hours to worry about.

Why choose a virtual tour for your museum?

Reach the audiences who choose their outings online

Young audiences decide on their outings on their phones, in a few seconds. A web page scrolls past without stopping them, and your museum drops off their list. With an immersive tour, they step inside, explore and share. Your museum becomes an outing people want to have again.

Photo illustrating ‘Reach the audiences who choose their outings online’

Prepare school trips, even from far away

For a teacher, a museum trip takes a long time to plan, and distance often rules it out. Many classes give up, or arrive knowing nothing about the galleries. With a virtual tour, pupils discover the museum in the classroom. You also reach schools no coach would ever bring to you.

Photo illustrating ‘Prepare school trips, even from far away’

Show your impact to your funding bodies

Grant applications often lack evidence of reach beyond your walls. Funders end up judging intentions, and your case carries less weight. With the tour's statistics, you show the number of views and the most-viewed galleries. Your applications rest on data.

Photo illustrating ‘Show your impact to your funding bodies’

In which situations are easyVirtual.tours tours right for you?

  • Photo illustrating the profile ‘You run a municipal or community museum’

    You run a municipal or community museum

    • Win over the audiences who hesitate
    • Prepare school trips remotely
    • Show your impact to your funders
  • Photo illustrating the profile ‘You manage sensitive collections’

    You manage sensitive collections

    • Show spaces that are closed to the public
    • Choose every work shown online
    • Approve everything before it goes live
  • Photo illustrating the profile ‘You run a group of museums’

    You run a group of museums

    • Showcase every site to your audiences
    • Work with one single provider
    • Roll out the same result across every site

Ready to save time?

Describe your museum in two minutes. The nearest agency in the network will reply with a price and a date for the visit.

Each agency in the network sets its own prices freely.

Turn your virtual tour into a real performance tool!

These options add to the tour according to your priorities: richer interpretation, welcoming overseas visitors or guiding first-time audiences.

  • Virtual tour of a living room, with its language menu

    Multilingual narrated tour

  • Point of interest open in a virtual tour, over a photo taken before the works

    Points of interest

  • Suite of rooms travelled through by an automatic guided tour

    Automatic guided tour

  • Virtual tour navigation menu in front of an atrium

    Navigation menu

  • Google Maps pin in front of a restaurant, with its listing and 360° tour

    Google publication

Other options
  • Vertical video for social media
All platform features

How to use your virtual tour?

Laptop showing a virtual tour of an exhibition on the museum’s website

Put it on your website

Place the tour on the home page and on the page for each exhibition. Visitors who are unsure walk through your galleries before coming. Those who cannot travel discover them from afar.

  • On your website’s home page
  • On the page for each exhibition
  • On your business listing

All our virtual tours can be embedded

  • QR code On a shop window, flyer or sign
  • Link By email, text message or in your listings
  • Iframe Straight into your website

How do you order your first virtual tour?

Step 01

You get in touch with our team

We point you to the agency that covers your area.

Step 02

We draw up a brief together

A video call or an on-site meeting sets the scope of the project and your proposal.

Step 03

Your local contact comes to you

Your local agency captures your space on site with a Matterport 360° camera with a built-in LiDAR sensor, then handles the editing.

Step 04

You receive your virtual tour

The link and its documentation arrive within 48 business hours of the capture.

Find the agency nearest to you

36 agencies cover France. The one in your area comes to you.

Explore cultural venues captured by the network

No museum is in the network's portfolio yet. Here are cultural and heritage venues that have genuinely been captured, and whose tours can be explored today.

Religious buildings, châteaux and estates captured all over France by the network's agencies.

See our full portfolio →

See how our virtual tours adapt to your venue

Can’t see your type of venue here?

Let’s talk about your project

Your questions about the museum virtual tour

Rights to the works, capture slot, effect on real-life visits: the answers you need before arranging the shoot at your museum.

  • How much does a museum virtual tour cost?

    The amount depends on the floor area, the number of galleries to capture and the options chosen. After a first conversation, the agency in your area draws up a tailored proposal, free and with no obligation. Each agency in the network sets its own prices freely.

  • Won't the online tour replace a visit to the museum?

    The online experience gives a glimpse, never the emotion of standing before the work. It acts as an invitation: visitors spot what draws them and come to see it for real. For people who cannot travel, it offers access that did not exist before.

  • How long does it take to capture a museum?

    It depends on the floor area and the number of galleries included. Your contact estimates it at the scoping stage and states it in the proposal. Capture takes place when the public is not present.

  • Can the tour be updated when the hang changes?

    Yes. A new partial or full capture can cover the gallery concerned. The arrangements and terms are agreed with your agency at the scoping stage.

  • How can we measure what the tour brings to the museum?

    Viewing statistics show the number of views, the most-viewed galleries and the time spent. Useful data for your annual reports and grant applications.

Got another question?

Talk to an expert

Ready to open your galleries beyond your walls?

Tell us about your museum: galleries, collections, target audiences. The agency in your area gets back to you with a scope, a proposal and a capture date that fits your closing days.

  • Reply within 24 business hours
  • Free proposal, no commitment
  • Captured with no public present

Each agency in the network sets its own prices freely and sends you a tailored proposal.

Contact us