The promising beginning of our franchise in Bordeaux

Our easyVirtual.tours franchisee in Bordeaux quickly proved its ability to convert the prospects generated by our Meta advertising campaigns into satisfied customers. He joined easyVirtual.tours in April 2024 and has already managed to conclude two contracts by increasing the value of each sale thanks to effective d The support of easyVirtual.tours allowed him to fully grasp the opportunities offered by the virtual tour.

Context and Issues:

The Bordeaux franchisee has a solid course on sale, having spent 18 years in the automotive sector where he managed a team of about 60 sellers. In 2019, he decided to embark on marriage photography because he no longer recognized himself in the values of his old company. The VOCID happened and it was complicated to make only wedding photography, so it was open to corporate photography, drone and video. He then discovered the virtual tours in 2023 and immediately became passionate about this area. He explains “It's a universe that's been passionate and I think there's a market that's not yet taken..”.

Early in 2024, he saw one of our publications on Facebook. Intrigued by our offer and attracted by the comfortable orange logo, he learns more about our company. He is then contacted by our salesmen who quickly convince him by our dynamism and professionalism. “I've been pretty well recognized in values and ambitions, which is why in April I started easyVirtual.tours.”, he says.

However, he started his franchise just before May, a period when public holidays and bridges are numerous in France. This has made it difficult to make appointments with potential customers. Companies and individuals were often unavailable. Consequently, the start of his activity was not as productive as he had intended.

Solution:

To support our franchisees, easyVirtual.tours has set up Meta advertising campaigns nationwide. These campaigns were created to generate quality prospects for each franchisee in their respective areas. This also allowed them to have business opportunities from the beginning of their journey with easyVirtual.tours in many different sectors of activity.

Indeed, these campaigns enabled him to get two leads in the real estate field which he was then able to convert into customers. The first prospect was an individual who wanted to sell his house while the second prospect owned a co-location seeking to rent his rooms. According to our franchisee, their objectives were clear: “development of their property” to accelerate sales for the first and attract student tenants for the second.

Results:

The Bordeaux franchisee not only managed to convert these leads but also managed to make additional sales, thus increasing the value of each contract. For the client who wanted to sell his property, he offered him, in addition to the virtual tour, a 2D plan and his photography services. As for the owner of the colocation, he was able to work on the customer journey in the virtual tour by adding features such as a contact form or even a drone view. “I put a drone in it with a 360° view so we realize that the neighborhood is right next to Talence University.", he explains.

Its customers expressed their satisfaction through positive opinions. The owner wishing to sell his house expressed his satisfaction for the professionalism and quality of the work of our franchisee, stating that "he was able to capture the beauty and assets of our good in an exceptional way despite the greyness of the day". The customer also added that they were "convinced that it will play a crucial role in the speed of sale" Good. Similarly, the owner of the co-location is very happy with his work, especially with regard to the valuation of his property and the area in which he is located thanks to the drone view.

With regard to the growth and future development of its franchise, he would like to create national partnerships and work in collaboration with major accounts. "I wish we had some national agreements and leads coming in big time.", he says. It also sets an ambitious objective, which is to "to reach a turnover of 20 to 30 000 by the end of the year€ but it's not going to be easy.".

In conclusion, our franchisee in Bordeaux wants to share his experience with those who plan to become easyVirtual.tours franchisees. It focuses on the support and support provided by the team. According to him, "it's rare to find franchises where we are as well followed and accompanied.". He strongly recommends embarking on this adventure.