The Google virtual tour of a perfumery : reveal your olfactory and aesthetic universes before the visit

The Google virtual tour of a perfumery allows your customers to discover your space as if they were there: layout, brands, skincare rays, makeup, gift boxes, premium zones...

Even if the smell does not cross the screen, the visual universe plays a decisive role: ambiance, colors, sophistication, staging... All this strongly influences the decision to purchase.

In a few seconds, users perceive the identity of your shop, see your ranges and identify products that interest them. They then arrive in store with a much stronger intention to buy.

With easyVirtual.tours, your perfumery remains visible 24 hours a day on your website, your networks and your Google card.

You become more attractive and competitive in the face of online shops and major brands. Make an appointment today with easyVirtual.tours

Perfumeries: an area where image and experience influence everything

Before entering a perfumery, a customer seeks to understand your positioning:
• brands available,
• make-up space,
• Skincare ray,
• general atmosphere,
• premium or accessible universe.

Today, this first impression is played mainly online. And if your photos aren't enough, he'll go to a competitor immediately.

The virtual tour provides a direct response:

Highlight your visual universe: Your scents, make-up corners, care displays and new products appear as they really are.
Help your customers prepare their visit : They identify the ranges that interest them and identify where their favorite brands are, reducing the hesitantness in the shop.
Attracting a wider audience: Visitors who had never considered entering discover your perfumery via Google, Instagram or a simple QR code.

[…]

Creating a Reassuring Alternative to e-commerce: immersion + organization + confidentiality: a combo that secures visitors and encourages them to travel.
Strengthen the premium image of your sign: an elegant and immersive 3D tour sublimes the sensory universe of your shop and positions your brand on a highly qualitative segment, consistent with the expectations of a demanding clientele.

With easyVirtual.tours

Turn your perfumery into an immersive digital space, accessible 24 hours a day, and offer your customers a reassuring and modern experience.

Your perfumery on a virtual tour: accessible at any time

It's 7:00, your perfumery just closed.
A passerby hesitates in front of your window.
By scanning your QR code, he visits your shop from his phone.

In seconds, he visualizes:
• your perfume ranges,
• Your skincare rays,
• your promotions of the moment,
• your gift boxes,
• your flagship products.

Your perfumery continues to attract customers even close door.

Highlight your perfumery thanks to the virtual tour

In the beauty universe, staging has an enormous influence on perception: lighting, the colours of the linear, the presentation of the bottles, the premium zones...

The virtual tour allows you to:

unveil your care, perfume and makeup spaces,
value your boxes, exclusives and new products,

show your premium stands and services (diagnostic skin, flash makeup, gift card...),

It greatly enhances the perceived quality of your shop and distinguishes you from e-commerce sites that cannot offer such immersion.

An interactive experience designed to inspire and capture attention

La visite virtuelle peut devenir un véritable outil d’aide à l’achat :

Information points produced
Marques, best-sellers, ingrédients, familles olfactives, prix, lien vers vos fiches…

Thematic courses
• parfums pour elle,
• parfums pour lui,
• skincare,
• maquillage,
• idées cadeaux,
• nouveautés.

Promotions et opérations beauté
Pop-up dédiés aux offres, lancements, collaborations.

Analytics
Vous découvrez les zones les plus visitées : le corner parfum ? Le maquillage ? Le skincare ?
Un vrai outil pour comprendre l’intérêt des clients et ajuster vos stratégies en rayon.

AR & mini-jeux
Jeux en réalité augmentée ou parcours ludiques pour gagner un échantillon : parfait pour engager davantage.

Votre équipe aussi gagne en efficacité

La visite virtuelle n’est pas qu’un argument marketing : c’est un support opérationnel.

Présentation à distance d’un produit ou d’un corner.
Vision d’ensemble du magasin pour les nouveaux collaborateurs.
Meilleure planification des réagencements saisonniers.
Communication facilitée avec les marques, fournisseurs et partenaires.

It is a comprehensive tool that supports both trade, training and internal organisation.

Booster votre visibilité locale grâce à Google Maps

La visite virtuelle intégrée à votre fiche Google augmente la visibilité de votre parfumerie dans les résultats de recherche et renforce la confiance des visiteurs : ils savent immédiatement que votre espace est professionnel, agréable et bien organisé.

Vous pouvez ensuite l’intégrer partout :
website, social networks, newsletters, QR code in showcase, flyers...